APEX2014: Virgin Atlantic selects Gogo for in-flight connectivity

Gogo's "2Ku" dual Ku-band antenna promises up to 70mbps downlinks.
Gogo’s “2Ku” dual Ku-band antenna promises up to 70mbps downlinks.

Gogo announced today that it will partner with Virgin Atlantic to offer in-flight connectivity services on Virgin Atlantic’s existing fleet.

Virgin Atlantic is the first European airline to partner with Gogo and is committed to Gogo’s 2Ku satellite system, which Gogo promises will deliver high bandwidth to the aircraft.

2Ku was launched at the Hamburg AIX Expo earlier this year. It uses two Ku-band antennas to offer higher bandwidth for passengers.

Michael Small, Gogo’s president and CEO, said: “Virgin Atlantic is on the cutting edge when it comes to delivering technology solutions to their passengers and we’re extremely excited to deliver the best connectivity solutions to keep their passengers connected anywhere they fly around the world

“Virgin Atlantic’s relationship with Delta Air Lines will also allow us to build a seamless experience for passengers who fly both airlines.” Gogo and Virgin Atlantic have agreed on principal terms and are currently working to finalise a definitive agreement. Under the agreement, all of Virgin Atlantic’s existing aircraft will be retrofitted with Gogo’s 2Ku solution. Reuben Arnold, Brand and Customer Engagement Director at Virgin Atlantic said: “We’re always looking at ways to enhance the on board experience for our customers and expanding in-flight connectivity across our fleet is just one of the ways in which we are doing this.

“We were impressed with Gogo’s connectivity solution and look forward to all of our customers being able to enjoy this service whilst they fly.”

Virgin Atlantic has been trialling ARINC’s Cabin Connect on three Airbus A330 aircraft, It is unclear as to what will happen now, although the suggestion appears to be that ultimately Gogo’s system will replace Cabin Connect.

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