Inmarsat has published a new document entitled “The In-flight Connectivity Revolution, Data Consumption – Lessons from the ground”.
It says in-flight connectivity is fast becoming a catalyst for change in day-to-day airline operations. Just as connectivity is revolutionising our everyday lives at work and home, the connected aircraft will redefine the way airlines operate.
It adds that connectivity will add to an airline’s bottom line – but by how much?
The facts supplied are compelling:
- IATA’s 2014 global passenger survey reveals that 80% of the passengers would use Wi-Fi if offered on board a flight, and
- According to the 2014 APEX passenger experience study, one in three passengers indicated that in-flight connectivity is the single most needed area of improvement by airlines while 90% of passengers would give up other amenities to have a better in-flight internet experience.
The document then goes on to outline the options available for inflight Wi-FI, including Inmarsat’s upcoming Ka-band GX service.