International news platform TRT World has teamed up with Panasonic Avionics to launch in-flight broadcasting via satellite to specially-equipped aircraft.
TRT World, launched in 2015 and headquartered in Istanbul, offers an alternative viewpoint on global and domestic events, challenging perceived narratives and providing a new perspective on news.
With this agreement with Panasonic, TRT World will extend its reach to passengers on airlines around the world.
Panasonic Avionics provides in-flight connectivity and infotainment content for more than 80 connectivity customers around the world. This partnership enables Panasonic to extend TRT World’s live broadcast to many of the world’s leading international carriers, including Turkish Airlines.
Fatih Er, Director of News and Programmes, TRT World, said: “It is important to stay informed and up-to-date on world events. Passengers tune in to different outlets for news and it’s vital to have variety in your sources to have a more well-rounded view of current events. Thanks to Panasonic for making this challenge a lot easier during flight.
“Partnering with Panasonic to deliver our content in-flight is a major achievement to fulfil our promise to offer our service everywhere, whatever platform our audience prefer to receive it.”
Julie Lichty, Head of Digital Solutions and Services at Panasonic Avionics said: “Panasonic is proud to offer the world’s only truly global inflight live television services.
“Whether it’s the best in current affairs, sports and entertainment from a selection of the world’s premier media brands, our mission is to keep passengers informed and entertained with quality programming.
“We believe that TRT World is a significant enhancement to our portfolio and will be a tremendous enhancement to our airline customers’ passenger experience”.
Turkey’s first English broadcasting international news platform was launched in 2015 with headquarters in Istanbul and four newsrooms including an extensive global bureau network covering major regions and hot spots.
Strategically designed to maximize its global reach, it is broadly available in all major English-speaking countries, and can be accessed via traditional media, including free-to-air, cable and satellite, and other digital platforms, including mobiles, desktops and social media.